So Hot Right Now Meme Generator
Drag text anywhere on the So Hot Right Now template, style every box its own way, drop in your own images, then download, copy, or share it.
Click a text box to edit it. Drag to move, corners resize, top handle rotates.
What is the So Hot Right Now meme?
So Hot Right Now is a still from Zoolander showing Will Ferrell as the fashion designer Mugatu at a runway show, mouth open mid-proclamation, a curly white wig on his head and a tiny poodle in a matching outfit tucked under his arm. Beside him sits his assistant Katinka in red latex with a severe black bob. In the film he is gushing that male model Hansel is the hottest thing in fashion at that moment. As a meme, the frame crowns whatever is having its moment: a new app, a food trend, a framework everyone suddenly uses. Most of the time the praise is half sincere and half mocking, since Mugatu himself is a ridiculous tastemaker who changes his mind constantly.
Origin: The scene comes from Zoolander (2001), the Ben Stiller fashion-industry comedy. Mugatu, played by Will Ferrell, delivers the line about Hansel, the rival model played by Owen Wilson, who can be seen sitting just behind him in the frame.
Also known as: Hansel So Hot Right Now, Zoolander Mugatu, Mugatu Meme.
How to use the So Hot Right Now meme
The top box names the thing that is trending, and the bottom box finishes the sentence with "so hot right now", just like the default caption. You can also swap Hansel's name in: "Air fryers. So hot right now." Keep the subject to one or two words so the deadpan rhythm of the original line survives.
It works best on fads that everyone can feel peaking: a word every coworker suddenly says, a sneaker drop, the language all the startups rewrote their backend in this year. For extra irony, use it on something hopelessly dated, as if Mugatu just discovered it.
So Hot Right Now meme ideas
- rust rewrites / so hot right now
- stanley cups / so hot right now
- saying "let's circle back" / so hot right now
- pickleball / so hot right now
- cargo pants / so hot right now
- AI in the product name / so hot right now
About the So Hot Right Now meme template
The So Hot Right Now template (sohot) supports 2 lines of text. A classic example reads “this meme is / so hot right now”. Read about its origin on youtube.com.
Use it from the API
This meme is also just a URL. Replace the text in the path to generate your own image:
https://memegenscript.com/images/sohot/this_meme_is/so_hot_right_now.png